gatorade lower sugar
Selected work from my internship supporting creative development within Wasserman’s Art + Design department.
amtrak: she’s going places
Safety is not a luxury, it’s a right. Introducing Amtrak’s Women Only Fleet: redefining travel for women everywhere.
vaseline x gta 6
With its countless uses, Vaseline needed to make all of its lifehacks known. So we partnered with GTA for their upcoming release.
manischewitz: back to the basics
For many, the new year brings a renewed commitment to health but it shouldn’t mean letting go of the flavors that feel like home. This project reimagines Manischewitz as a source of nourishing options that celebrate heritage.
the ordinary: copywriting (WIP)
We didn’t try to disrupt the industry, we removed the noise that made it hard to see clearly. And when the noise disappears, what once felt normal begins to feel excessive, unnecessary, and worth questioning.
royal albert hall
The Royal Albert Hall is a living, breathing archive of performance and innovation. This rebrand repositions the Hall as a home for emerging voices, capturing its spirit of timeless tradition infused with modern energy.
coming soon…
cooked and plated: passion project (WIP)
A personal cookbook project developed for fun, combining recipes with art direction, layout design, and visual storytelling.